Today’s rapidly evolving digital economy, organizations require professionals who can effectively integrate managerial knowledge with technological expertise. The Modern Management and Information Technology (MMIT) program at the College of Arts, Media and Technology, Chiang Mai University, is designed to produce graduates who are capable of navigating and leading within this dynamic environment and highly academic professional staff.

The program emphasizes the integration of management principles and information technology, equipping students with both analytical and practical skills necessary for modern organizations operating in a knowledge-based economy.

More information about program

1. Integrated Interdisciplinary Learning

The MMIT program combines core knowledge in:

• Management and organizational strategy

• Information technology systems

• Business analytics and data-driven decision-making

This interdisciplinary approach enables students to understand both business processes and technological infrastructures.

1. Integrated Interdisciplinary Learning

The MMIT program combines core knowledge in:

• Management and organizational strategy

• Information technology systems

• Business analytics and data-driven decision-making

This interdisciplinary approach enables students to understand both business processes and technological infrastructures.

2. Work-Integrated Learning (WIL)

A distinctive feature of the program is its Work Integrated Learning (WIL) approach, which allows students to gain real-world experience through collaboration with industry partners.

Students develop essential competencies such as:

• Critical thinking

• Problem-solving

• Professional communication

• Industry readiness

3. Industry-Relevant Curriculum

The curriculum is continuously updated to align with current industry demands and technological advancements. The revised curriculum (2022) reflects emerging trends in digital transformation and business innovation.

Strategic Value

The MMIT program develops graduates who serve as strategic connectors between business and technology. By combining theoretical knowledge with hands-on experience, students are equipped to contribute effectively to organizational innovation and digital transformation.

Program Leadership

• Assoc. Prof. Phasit Charoenkwan, Ph.D. — Head of Department ( World's Top 2% Scientists)

  Prof. Charoenkwan, the Head of the Program, strongly supports the credit banking system policy of CAMT, which provides students with the opportunity to enroll in short courses prior to formal university admission. These courses are designed with assessment and evaluation standards comparable to regular university courses, allowing students to accumulate academic credits in advance. Upon enrollment, these credits can be transferred and integrated into the university curriculum.

  In addition, he has played a key role in supporting the program’s international collaboration with the University of Oxford. Students who successfully complete the program in their fourth year are eligible to apply for postgraduate studies at the University of Oxford, subject to the university’s admission requirements.

Structural Interpretation

This curriculum is structured progressively:

Year 1

• Focus on general education and foundational knowledge

• Introduction to IT and management basics

Year 2

• Development of core disciplinary knowledge

• Integration of IT + management concepts

Year 3

• Emphasis on advanced major courses

• Increased specialization through major electives

Year 4*

• Focus on Work-Integrated Learning 6/10 months

• Preparation for professional or postgraduate pathways at the last semeter to Oxford Brookes

** The credits that students can transfer will be worthwhile and can reduce the study period, allowing them to use that time to prepare for postgraduate studies in the second semester of their fourth year.